A few hours from India' capital is the small farming village of Pataudi in Haryana. Here, we work with a group of 25 artisans specializing in metal casting and jewelry electroplating. Community initiatives here include a water conservation program, vocational training for the wider community, micro lending and health insurance for all artisans.
Situated at an urban resettlement slum in Eastern Delhi are our 19 jewelry artisans specializing in hand cut brass and clay jewelry. A new community center has just been constructed to house after school programs for kids and elderly care. Regular health camps are organized for the wider community while all artisans receive health insurance.
Currently 14 artisans and staff work in jewelry assembly, quality control and packaging in this south Delhi office. All artisans and staff receive health insurance and other benefits include sponsorship for their children, micro lending and savings for the community. Some senior staff have been working at this location for decades!
Deep in the lush jungles of West Bengal, you'll find this women's cooperative stitching away as they have been since 1984. This self-help nonprofit has been managed and operated it's 35 members and produces impeccable garments and embroideries for us. Not only are these women seasoned tailors and embroiderers, but many are also the breadwinners of the their families.
In 1972, a medical student wanted to raise the standard of living in his ancestral village. To provide employment and preserve a traditional craft, he set up a cooperative called Chhandabrati, which translates to 'rhythm of life’. The fabric for all our clothing is woven here where they continue the ancient tradition with the rhythmic sound of handlooms whilst providing employment to its 50+ members.
As textile aficionados may confess, getting your hands on Phulia handloom cottons is a love at first touch experience. Master weavers in the Bengali village of Phulia create our line of buttery soft cotton scarves using ancient handloom techniques. The recent rise of craft revival domestically in India and internationally has helped preserved this industry which was on the verge of shutting down in previous years.